Introduction:
Decision
making is a daily activity for any human being. There is no exception about
that. When it comes to business organizations, decision making is a habit and a
process as well.
Effective
and successful decisions make profit to the company and unsuccessful ones make
losses.
Therefore, corporate decision making process is the most critical
process in any organization.
In the
decision making process, we choose one course of action from a few possible
alternatives. In the process of decision making, we may use many tools,
techniques and perceptions.
In
addition, we may make our own private decisions or may prefer a collective
decision.
Usually,
decision making is hard. Majority of corporate decisions involve some level of
dissatisfaction or conflict with another party.
Let's have
a look at the decision making process in detail.
Steps of Decision Making Process:
Following
are the important steps of the decision making process. Each step may be
supported by different tools and techniques.
Step 1: Identification
of the purpose of the decision:
In this
step, the problem is thoroughly analysed. There are a couple of questions one
should ask when it comes to identifying the purpose of the decision.
- What exactly is the problem?
- Why the problem should be solved?
- Who are the affected parties of the problem?
- Does the problem have a deadline or a specific time-line?
Step 2: Information gathering:
A problem
of an organization will have many stakeholders. In addition, there can be
dozens of factors involved and affected by the problem.
In the
process of solving the problem, you will have to gather as much as information
related to the factors and stakeholders involved in the problem. For the
process of information gathering, tools such as 'Check Sheets' can be
effectively used.
Step 3: Principles for judging the
alternatives:
In this
step, the baseline criteria for judging the alternatives should be set up. When
it comes to defining the criteria, organizational goals as well as the
corporate culture should be taken into consideration.
As an
example, profit is one of the main concerns in every decision making process.
Companies usually do not make decisions that reduce profits, unless it is an
exceptional case. Likewise, baseline principles should be identified related to
the problem in hand.
Step 4: Brainstorm and analyse the different
choices:
For this
step, brainstorming to list down all the ideas is the best option. Before the
idea generation step, it is vital to understand the causes of the problem and
prioritization of causes.
For this,
you can make use of Cause-and-Effect diagrams and Pareto Chart tool.
Cause-and-Effect diagram helps you to identify all possible causes of the
problem and Pareto chart helps you to prioritize and identify the causes with
highest effect.
Then, you
can move on generating all possible solutions (alternatives) for the problem in
hand.
Step 5: Evaluation of alternatives:
Use your
judgement principles and decision-making criteria to evaluate each alternative.
In this step, experience and effectiveness of the judgement principles come
into play. You need to compare each alternative for their positives and
negatives.
Step 6: Select the best alternative:
Once you go
through from Step 1 to Step 5, this step is easy. In addition, the selection of
the best alternative is an informed decision since you have already followed a
methodology to derive and select the best alternative.
Step 7: Execute the decision:
Convert
your decision into a plan or a sequence of activities. Execute your plan by
yourself or with the help of subordinates.
Step 8: Evaluate the results:
Evaluate
the outcome of your decision. See whether there is anything you should learn
and then correct in future decision making. This is one of the best practices
that will improve your decision-making skills.
Conclusion:
When it
comes to making decisions, one should always weigh the positive and negative
business consequences and should favour the positive outcomes.
This avoids
the possible losses to the organization and keeps the company running with a
sustained growth. Sometimes, avoiding decision making seems easier; especially,
when you get into a lot of confrontation after making the tough decision. But, making
the decisions and accepting its consequences is the only way to stay in control
of your corporate life and time.
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